![]() Maybe you’re going to integrate automation into your digital marketing campaigns or use automated SMS marketing to reach your existing customers in a new spot along their customer journey. Maybe you’re just planning to eliminate repetitive tasks so that your customer service reps, sales team, and marketing team can focus on their campaigns without getting bogged down in minutiae. Maybe you’re hoping to use email marketing automation to send welcome emails, abandoned cart emails, and other messages at the times that work best for generating engagement and keeping people in your sales funnel. ![]() ![]() Maybe you’re looking to use automation to put relevant content in front of potential customers in order to increase engagement and create some new subscribers. There are lots of reasons to embrace marketing automation.
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